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• Apple Partners Steve Jobs and Steve Wozniak met in an early summer job
• Microsoft Partners Bill Gates and Paul Allen met in high school
• Hewlett Packard partners Bill Hewlett and Dave Packard met in college
• Ben & Jerry’s Ice Cream partners Ben Cohen and Jerry Greenfield met in high school
Stories like these may inspire you to find a business partner or even bring in a pal, but each year thousands of failed business partnerships end up in court with accusations of negligence, mismanagement, embezzlement and even theft. Even the best of friends break up, turning into bitter enemies. Business partnerships can be like a marriage in many ways, and we all know how 50+% of those go. Before you find a business partner,
consider what’s best for your personality, the business you envision and the market you plan to serve.
Business Partners Provide Great Help with:
• Start-up costs and continuing cash flow. If you and your business partner both work, you’ll be able to use income from two jobs rather than one. You also have access to another’s assets as start-up and continuing costs. It may be easier to get an affordable business loan with two borrowers as well.
• Benefits of collaboration. Most business coaches encourage owners to pick a partner with complementary skills. That way the initial partner doesn’t have to learn all new skill sets, a process that requires extensive time and energy. Having two opinions on business matters can either be a great help or cause for contention and stress.
• Shared risks and business loan costs. Depending on the terms of your partnership, you split all loan costs.
• Pooled network. A business partner brings with him or her a network of contacts who can provide services or ideas for the company.
• Company and support! As mentioned above, comparisons of marriage and business partnerships pop up everywhere. A common quote about marriage is that it needs to be, “more bulwark than confinement.” Similarly, the connection that emerges from the business partnership should have far more positives than negatives.
Business Partners Can Hinder a Business and It’s Owner When:
• Partners default on loan. You will be liable if your partner declares bankruptcy or disappears.
• Business profits can’t support two people. While of course how profits will be shared should be set out in the business plan, poor income can create stress between two individuals when the rent or mortgage is due.
• Shared decisions cause friction. Two different personalities and life experiences lead to very different opinions on important matters. When each one of you is certain they’re right and the success of the business depends on the right decision, the stakes are high. Think of how you operated in college. Did you appreciate working in groups and partnerships or where you a solo operator? Take a careful self-inventory before you find a business partner.
• The friendship starts breaking up. Good friends are hard to find. Do you really want to jeopardize a nurturing friendship by becoming business partners?
A+ Rated First Financial Supports a Wide Range of Business Borrowers, Even High-Risk!
First Financial is the nation’s leading provider of business loans for all kinds of businesses and even those in the high-risk category. Big banks and processors put many reputable businesses in high-risk categories like golf club manufacturers, vendors and imply because they’re new. Fill out our business loan application in minutes and find out how much you qualify to borrow. Follow First Financial on Facebook to get smart cash flow, marketing and business growth tips online, too!
Industry research confirms what we all suspect and even have experienced: consumers using credit cards spend from 20% to 250% more than those who rely on checks or cash.
The average cash payer at McDonald’s spends $4.50 while those using debit or credit cards part with $7.00. The theory goes that those handing over dollar bills want to conserve them, but those using credit cards focus more what they’re getting from their purchase.[ii] In short, this second set focuses more on that steaming burger than the money in their hand.
American consumers love convenience of credit cards. Where 66% use credit and debit cards to buy both items and services, just 27% use cash. Further, experts expect the number of cash-using consumers to drop another few points to 23% by 2017.[iii]
These statistics lead to one conclusion: even the smallest business needs to accept credit cards to maximize sales. While a large corporation can put a team on finding the best merchant services provider for their needs, small business owners must evaluate competitors in the minutes between running their marketing program, taking calls and re-stocking shelves. It’s not easy juggling so many tasks. We well understand the saying,
“It’s great having a small business.
You get to choose which 100 hours per week to work!”
If you are looking to accept credit cards while maintaining solid creditworthiness for your business, finding an ethical merchant services provider who will be your partner in success is critical. These steps will shorten and clarify your research process.
1. Understand that to be able to accept credit cards you need to create a merchant account with a third party so that the money can move from the customer’s account to the merchant or business owners.
2. Determine your monthly sales volume. This step will weed out the merchant service providers that have a monthly minimum higher than your volume.
3. Determine whether you’ll be processing transactions online or at a bricks and mortar location. Equipment and software options will vary depending on this factor. You may need to integrate your account with third party services that also charge monthly fees.
4. Determine how many times each day will you run cards. Estimating this keeps you from over-buying features you don’t need.
5. Determine whether you’d prefer to rent equipment ($20 to $50 per month) or buy it (several hundred dollars). If you’re not sure about the business viability, renting for the first few months could be your best option.
6. Create a comparison sheet with these features listed down the leftmost column.
• Transaction rates: the majority of small business costs
• Equipment and setup costs
• Customer service: critical for small business owners who are not finance or technology experts
• Contracts and service terms: make sure you have clear confirmation
• Funding and processing time
• EMV capability: for smart cards that read data from integrated chips rather than magnetic strips. Credit card companies switched to this method in fall of 2015.
• Simplicity of setup and use
• Possible third-party disintegration
• analysis and reports: to make your costs clear
• Types of processing
• Types of payments they accept: Visa, Mastercard, giftcards, debit cards and more
• Service constraints: what your merchant service provider WON’T provide
• Any additional features and benefits
7. Call the merchants you’re interested in and fill in the details.
8. Make sure the new merchant services integrate with any other ecommerce or other accounting software you currently use. Ask your tech people about the merchant services provider you’re considering.
A+ Rated First Financial’s Small Business Merchant Accounts
Accept Revenue-Boosting Credit Cards to Ensure Your Business Longevity
First Financial is the nation’s leading provider of merchant accounts, particularly for the high risk borrowers. Apply for a small business merchant account here. We know that lots of reputable businesses exist in high-risk categories like Information Technology, simply because they’re new. Fill out the application in minutes. Follow First Financial on Facebook to get smart budgeting and saving tips, too!
You don’t have to tell us how tough it is to win a high-risk merchant account, we hear about it every day from our callers. Luckily, because First Financial specializes in high-risk merchant accounts, every day, we ease minds and get scores of businesses on the path to accepting credit cards. Adult related services, golf club manufacturers, travel agencies and airlines all have one thing in common: relegation to the high-risk merchant account category. Despite a few extra steps, businesses in these industries and 30 or so more niches run profitably. Here at First Financial, we urge applicants to rid the term “high-risk” of its typical, negative meaning and instead consider it just another category that requires a few more steps before credit card money payments start pouring in.
Once a business has proven its reliability and business potential to a merchant services provider, it doesn’t relish the idea of going through the whole process all over again. That’s why it’s key to skillfully manage the high-risk account you win to avoid charge backs and other issues that the processor could see as a red flag. We find that lots of these red flags simply amount to oversights typical of the hard-working, thinly stretched entrepreneur. Still, knowing exactly how to run your merchant account can save you hassle, time and money and hopefully win you a dedicated merchant service provider that stays with you for decades.
Avoid Chargebacks by Providing Helpful, Available Customer Service
We tackle the biggest issue first. A high rate of chargebacks (returns) is the number one reason so many large banks refuse to even speak to the businesses in the 30+ high-risk industries. Airlines and travel agencies get chargebacks when travelers decide last minute that Las Vegas is too just crowded and Yosemite calls to them instead. Golf club manufacturers get chargebacks when their clubs DON’T turn buyers into LGPA tour competitors (imagine that!).
While many put chargebacks in “the price of doing business” category, conscientious customer service reduces them significantly. Giving your ideal clients easy ways to contact you—rather than the merchant service provider—reduces your chargeback rate significantly. Make your business transparent and easy to contact by making the following adjustments to your website and other customer contact points.
• Clearly post email addresses and phone numbers on your website.
• Create Facebook, Twitter and even YouTube channels where customers are free to post their opinions, complaints and even praise. Recognize that every business now has customers posting criticism and praise every day. Most readers can differentiate the crackpots from the reasonable people.
• Consider setting up an email newsletter that keeps your customers in contact with you. Make it clear that the newsletter’s purpose is to support the customer’s optimal use of your products and services.
While this level of transparency can intimidate some business owners, rest assured that research consistently confirms that customer service representatives and others easily turn complaining customers into brand evangelists simply by listening to customer complaints, sympathizing and rectifying any errors.
One of the most respected ways to indicate a business’ transparency is to make sure to include complete descriptor information on the consumer’s monthly credit card statement. Make sure the consumer can read the full company name and complete customer service number. High-risk merchant accounts get cancelled when incomplete phone numbers or business names appear. Ensure your contact information is correct by running a test transaction.
Other ways to limit chargebacks include:
• Manually review transactions where the customer’s authentication request was declined. Consider calling the buyer.
• Create and disclose all return, privacy, refund, return and cancellation policies.
• Review and batch transactions on a daily basis.
• Insist on proof of identification upon delivery for high priced items.
• Cancel orders immediately upon client request.
• Consumers change credit cards frequently. Work with your merchant account provider to set up automatic credit card updates.
Demonstrate Client Service
In the era of digital marketing when businesses have to provide all kinds of value before winning a sale, businesses must go the extra mile to forge lasting relationships with each and every customer. Merchant service providers appreciate signals that a business works to benefit its clients. Express client services take the form of emails to customers to report when an order is shipped that also provides the tracking code. Emails that explain an order is on backorder also indicates to merchant service providers that the high-risk business operates for the benefit of their customer base. Finally, satisfying customers demanding refunds may feel like short-term pain, but long-term reliability and respectability. Even if a business wins a chargeback dispute, that chargeback still remains on their record. Is it worth it?
Fast Response to Merchant Services Inquiries
When the merchant services agency contacts the business to discuss a dispute, a fast response reassures the agency that the business operates in a responsible, efficient manner. Business occurs between people. A merchant services representative that gets a satisfying, friendly answer from a customer service representative or business owner will of course view that case more favorably than the business without this courtesy.
Take the Time to Monitor Accounts and Use Fraud Protection
Increasingly sophisticated Internet criminals attempt fraudulent purchases in hopes for a return that results in cash. Always manually review your monthly statements and consider calling buyers that seem suspicious. Do not ship until you’ve established the buyer’s sincerity.
Most merchant services offer fraud protection that block transactions from countries notorious for high levels of fraud. It also compares each credit card transaction against reliable standards to reduce instances of fraud.
First Financial Merchant Services Welcomes Businesses In High Risk Industries
First Financial has found the merchant service providers who are hungry to get businesses in high-risk industries accepting credit cards. With the majority of American consumers using credit cards more than other payments at a rate of three to one, any business that wants to reach optimal cash flow must accept credit cards. Apply for a high-risk merchant account here. Follow us on Facebook to get smart budgeting and saving tips!
In August of 2013, New York Attorney General Eric Schneiderman charged Western Sky Financial with requiring interest rates of 300%, many times the state’s cap of 25%. More, several large e-check processors cut ties with all payday clients, making it impossible for check cashing, cash advance and payday businesses to serve customers.
The recent crackdowns have sent payday lenders scrambling for ways to keep their doors open. A+ rated First Financial has the reliable cash advance and payday loan merchant account services that keep you in business. We’re proud to help both brick and mortar and online cash advance and payday loan providers service their customers efficiently. Our fast approvals at competitive rates are the best in the industry.
Here is everything you need to get in business (or BACK in business if you’ve been dumped by another processor) as a payday loan or cash advance service:
As you can see, it’s just a matter of pulling up some files. Possibly you have them all in one place anyway.Once these documents are reviewed, we may request the business’ tax returns, statement of information and fee schedules for finalization.
Whether you’re just getting started, looking for a new merchant account to replace an existing one or scrambling madly after being dumped by your current processor, First Financial has the solution to stabilize your business. Apply online in minutes. Don’t forget to follow us on Facebook and Twitter for the frequent tips that will help your business thrive!
Nothing so constant as change! Business owners that keep up on merchant services trends will delight their customers by offering a wide variety of payment options, convenient refunds and fast processing. Technology advances quickly in all spheres, sure, but the rewards are yours when you work with your processor to keep your buying processes current.
Several Companies May be Serving You
Financial technology (fintech) companies have found cooperating gets them further than competing these days. The smaller companies do the innovating and let the larger ones shoulder the marketing costs in exchange for their technology. Some banks have connected with PayPal to allow shoppers buy in physical stores. Others partner with scanning technology companies to turn images into figures that can debit accounts. The bottom line is when you get your statements, be prepared to see several names, one claiming the other is part of their “group.”
Payment Options Expanding
Hang on to your POS processors! P2P platforms are shaking up the payments industry. Around 20 percent of young adults use Venmo and Zelle at least once a week. Since they remain peer-to-peer, these platforms don’t charge a fee. Their long-game, however, is to develop C2B or consumer to business payments, where the business shoulders the costs. Your merchant services provider should handle these new payment methods to capture these audiences, who are, after all in the prime spending years of 18 to 34.
Rewards Hunting Makes Consumers Fickle
Card issuers have found recently that they can lure customers away from competitors with more and more lavish rewards. They’re offering higher cash-back rewards on purchases and even upfront bonuses. Half of all consumers surveyed will go to the trouble to change cards if the enticement is rich enough. But someone has to pay for this fickleness, and it isn’t the consumer. In most cases, the resulting interchange fees go to the merchant processor and are in turned passed to the merchants. If your processor raises these interchange fees, there’s a good reason behind it.
The New Financiers
Auto and mortgage dealers aren’t the only ones to have financing programs. Today, Home Depot, Overstock and Walmart use PayPal to offer revolving credit lines that let shoppers buy online without a credit card. Newcomers giving PayPal a run for this financing opportunity are Klarna, Affirm and Square. According to a recent survey, 33 percent of American e-commerce businesses will offer purchase financing options in the next year or two.
Credit Card Processing Technology and Devices Changing
Real-time payment processing, cutting-edge anti-fraud measures and API integration advance at lightspeed and that means the credit card machines and POS systems must keep up. Where once, Mastercard and Visa ruled the day, today there are hundreds of payment options, some covered here. Businesses that capture whatever payments options shoppers care to use will prevail. Merchants must stay up-to-date on the hardware and software integrations that help their businesses thrive.
Merchant Services Help You Increase Your Sales – Call 1 (800) 950-0212
Web designers with a niche can command higher fees.
While the growing demand for web design is something to celebrate, it also brings new designers to the market, making competition fierce. The freelance web designer needs to be an able marketer, coder and creative artist to earn a living.
Conquer the marketing aspect of running your own web design company by reading these tried-and-true tactics.
Today, the business website is critical not only to bring in new customers, but to establish credibility.
Capturing the true size of the market only starts with every business having a mobile-friendly website. Anymore, businesses are putting up separate websites for events they put on, books they write and communities they establish. Further, every entrepreneur starts one business only to spin off two or three others. As we discussed in our post, Web Design Outlook for 2016 and Beyond, demand for the average American job will increase by 7% until the year 2024, but the American economy will call for 27% more web developers and designers.
Long story short: there’s enough business to go around. Designers with niches (restaurants, finance, healthcare, retail, etc.) can begin to build deep expertise. They learn characteristics not only of their clients, but their client’s target audiences and referral partners. Further, they learn the legal limitations and opportunities for everything they can say on the website. When a web designer can convince a prospect they learned from the successes and failures of past attempts, they gain credibility . . . and more money. Most businesses would prefer to pay a little more to get the job done right the first time.
Everybody knows how to network through their Chambers of Commerce where they meet people in all industries. Finding niche networks helps the web designer hear all of the participants’ pain points, complaints, opportunities and successes. This information eventually becomes very valuable, as the informed web designer can explain the prospect’s issues before he or she even has a chance. Networking events also gives you opportunity to meet new talented people, create connections with them and eventually find potential customers.
Putting on a presentation or attending a meet-up in your niche also gives you the opportunity to connect on a personal, face-to-face basis. Even volunteering your skills for an organization showcases your talents to your selected niche.
This is the best way to show off all your skills and experience on web designing. This lures customers and make them interested in your capabilities. You can attached this to your own website or any owned social media accounts.
You can go general in your portfolio. Do not just limit your portfolio to skills and experience related to web designing. You can go general and make people see your other talents. They might serve as an additional asset so keep your portfolio versatile.
You can collaborate with field related businesses like web hosting companies or web developers. In this way, you are actually operationally putting your skills to the test. You can also offer more to your clients with the additional features and services from your partner companies, an advantage in keeping up over other competing web designers.
If you want to make your customers happy, you need to make them feel that you genuinely care for them and can provide them quality service and output with personal intentions even after you are done making your work and have been already paid. There are customers that need to be wooed and need to be given nice gestures, compliments to win them. Gifts and like chocolates and cupcakes, as well as holiday greetings or anything that reflect you as devoted and friendly can win them over. This also includes your way of advertising your service. Try to be a bit provoking and trendy that can catch someone’s attention.
These are the 5 most helpful tips in marketing planning for web designers like you to be successful in the industry. Remember that you have to be versatile to new strategies and techniques so that you keep up with the new trends and demands. Attract customers, make them happy, and you will be successful. When you go to collect credit card payments, remember to apply at A+ Rated First Financial, where high-risk businesses like web designers get the best merchant accounts.
Don’t let chargebacks sink your profits!
Data breaches at Target, Facebook prompted the major U.S. credit issuers to insist on the EMV chip in October 2015. The move has made it much more difficult for fraudsters to create counterfeit cards, saving both companies and consumers money and headaches. According to Stephanie Erickson, vice president of risk products at Visa, the shift working: merchants are reporting less counterfeit fraud.
We applaud anything that reduces expenses to both businesses and their customers, but EMV has created another, although less costly, issue: chargebacks. Chargebacks occur when the card issuer holds the merchant liable for a payment transacted by a thief using a stolen or counterfeit card. Where once the banks absorbed much of these charges, today they are not so amenable. One payment network reported 250,000 merchants had experienced an 50% increase in chargebacks on card transactions. In effect, the banks, card processors and issuers are putting the burden of vetting for fraud on the merchants.
A few merchants aren’t accepting this responsibility. Claiming a lack of preparation time, they are now suing issuers. Networks counter that five years was plenty of time for even the smallest business to prepare for the increase in chargebacks they warned could follow the shift from magnetic stripe to EMV.
Merchants must know that if they have not yet switched to EMV terminals, they are liable for most of the chargebacks the banks had been absorbing. The top merchants affected have been gas stations, restaurants and quick service merchants like vending operations. It seems that large cities, college towns and border areas are the most likely to be the most tempting targets for thieves looking to take advantage of those who haven’t switched to EMV equipment yet. Smart criminals are avoiding the EMV terminals, another reason to get them into your stores. When a criminal successfully uses a magnetic stripe card at your business, you will get a chargeback and be liable for the purchase.
As mentioned above, Visa, Mastercard, and others have been adamant that merchants pay these charges. However, there are solutions that can limit the damage the EMV shift has brought to your high-risk business.
Getting your merchant services streamlines is a great relief.
Magnetic strips on credit cards are just too easy for thieves to copy. Beyond this fact, credit card issuers now levy fees—often in the form of chargebacks—on merchants who do not use EMV technology. They want their customers to feel protected by offering the best, most secure, products. But this system doesn’t work if the merchants refuse to hold up their end.
When considering your options for taking credit cards, know that you’ll need a merchant services processor or merchant service account to safely process your transactions. A+ rated First Financial specializes in high-risk merchant accounts. Simply click here to apply and you’ll be able to start taking credit cards within 48 hours!
Software and software-as-a-service products have been booming for the past 20 years. Anymore, it’s not just computers and cars that need software. It’s high-end coffee-makers, showers (really!), and the refrigerator. The Internet of Things (IoT) makes it so.
When these ubiquitous household devices need setting up and troubleshooting, chances are, the average American becomes incredibly FRUSTRATED. That’s when they get online with tech support.
IBISworld.com, the leading premiere business industry research website, has found that the tech support industry will grow “faster than the average for all occupation.” over the next ten years. The U.S. Bureau of Labor Statistics (BLS) concurs in its findings that computer/tech support specialist will increase 17% from through the year 2022. The U.S. Department of Labor also mentioned that the computer systems services industry is one of the economy’s “largest and fastest sources of employment growth.”
If the proliferation of the Internet of Things doesn’t convince you, consider the software-as-a-service companies like DropBox, Sales Force, and Google Apps. Even Microsoft Office 365 now lives in the cloud. Downloading a $600 program will be replaced by a $20 monthly subscription that the provider hopes lasts three years or more. Where once, Photoshop and the graphic designers who used it cornered the market, today, consumers have turned to SaaS products like Canva and PicMonkey, much of which can be used for free. And yet . . . they can be confusing to a large portion of the population. U.S. based technical support services have no place to go but up.
The tech support company’s potential is most often hampered by capacity. After all, one forward-thinking entrepreneur can’t answer all the calls 24/7. Every tech support company needs a reliable workforce. Where then, can an American entrepreneur find the professionals who can help him or her competently guide consumers past their set-up instructions and general confusion? More, where can a technical support entrepreneur find people at a labor cost that will keep him or her in business.
To pay one-third or less for technical support staff, entrepreneurs must go overseas. Those who aren’t off-shore human resources specialists must depend on third parties who’ve become experts in these fields. A few include:
Once these services provide you with candidates, you can vet them with you own list of questions. We suggest choosing from the following:
Anymore, every business owner must be able to process credit and debit cards via the internet, particularly tech support.
If you’ve learned that banks consider your tech support business to be high-risk, you may have to consider alternative merchant services providers to make monthly payments possible. With lower marketing costs and overhead, reliable internet merchant services providers provide all the traditional bank safety at reasonable rates.
Aware that categorization as high-risk can be arbitrary, First Financial specializes in these cutting-edge, often new, industries. The computer hardware industry was once considered high-risk because banks considered PCs and Macs unproven. Now every family has one or more for each member! Apply for our tech support merchant services today here!
 Bureau of Labor Statistics, U.S. Department of Labor, Occupational Outlook Handbook, 2016-17 Edition, Computer Support Specialists, on the Internet at http://www.bls.gov/ooh/computer-and-information-technology/computer-support-specialists.htm
Those in the tech space have been watching the “Internet of Things” approaching for a while now. This development alone ensures that plenty of consumers will be needing tech support in the coming decades.
Evolving technology drives the products software and hardware companies continually release. For any business to remain competitive, maintaining up-to-date computer technology is a must.
New in the 1960s, computers flew off the shelves at the rate of 264 million in 2015 alone! This figure doesn’t even factor in laptops, cell phones, ipads, or any of the other myriad of gadgets that make our world run smoothly today. In fact, the huge proliferation of cell phone/tablet/ipads, etc., means that users are demanding efficient WiFi connections to perform work functions effectively wherever they are. This means the tech support industry will always be in demand.
In God We Trust . . . All Others Must Bring Data
Need some good research to give you confidence?
According to IBISworld.com, THE premiere business industry research website, the tech support industry will continue growing steadily over the next ten years. The report further explains that computer and IT occupations will grow “faster than the average for all occupations.”
In addition, the U.S. Bureau of Labor Statistics (BLS) states that computer/tech support specialist jobs are expected to increase 17% from through the year 2022. This should come as no surprise, considering the constantly changing technical landscape, requiring a constant source of mobile phone assistance, cloud computing expertise, and large data storage.
The U.S. Department of Labor also mentioned that the computer systems services industry is one of the economy’s “largest and fastest sources of employment growth.” The same source added that companies have accepted that the complexity of computer interfacing and connectivity demands means that the business owners “choose to hire an outside IT company rather than hire specialists in-house.”
Endless Possibilities for the Tech Support Industry
This is all excellent news for those in the tech support industry! The services offered in this arena are seemingly endless: network support, IT assistance, custom software design, repair and maintenance, computer programming, hardware and software management, designing integrated systems and even customizing software.
The business world will always need tech support experts, because the average business owner doesn’t have the time or the know-how to keep up with today’s complicated phone/computer updates and troubleshooting. These areas have just become too complex. They must depend on the reliable tech support workers to keep a company afloat.
Another fact that supports the tech support business is how prevalent obtaining low-cost labor can be. An estimated 43% of companies in the US use an overseas outsourcing for a portion of their IT needs. This workforce is fluid and inexpensive, ensuring you can quote by the job.
Today’s economy has separated the tech support professional from the user, often by thousands of miles. Sending checks is not longer feasible. Anyone starting a technical support service must be able to process credit and debit cards via the Internet. You may have already learned that your tech support business falls into the high risk category, making it tougher to get a merchant account. First Financial specializes in high risk industries and will make sure you can process the payments coming in. Read about our tech support services merchant accounts here.
Those who have been working at agencies or in a corporate setting for a while sometimes feel they need to stretch their wings as entrepreneurs. The freedom and prestige to own your own business can prove irresistible despite concerns over steady income, staying on task and finding affordable health insurance.
Pros and cons fill any career choice. Perhaps the best way to make your decision is to gauge your personality type. Entrepreneurs tend to be tenacious risk-takers, plagued by creativity and a desire to break rules and make something new. For this lot, self-employment satisfies like nothing else. Life as a corporate employee could feel stifling. Each reader has to determine whether they have the capital (typically twice as much as planned), time (typically twice as much as planned), family understanding, tenacity and willingness to work. If so, this post should allay any concerns about the future of the web design industry.
Experts Agree: Web Design, Development and SEO Has a Robust Future
If you’re a web designer, developer and/or search specialist with entrepreneurial spirit, you’ve got some trends on your side.
First, according to research from Graphic Design Degree Hub, the average freelancer makes 45% more than the individual working for an agency or corporation. The average web entrepreneur makes $68,000 where her nine-to-five colleague gets $46,800. Seventy-five percent of all freelancers make over $65,000 per year.
Secondly, the U.S. Bureau of Labor Statistics’ outlook for web designers is glowing. Where demand for the average American job will increase by 7% until the year 2024 (less than one percent per year), the American economy will call for 27% more web developers (nearly 3% increase per year).
Backing up this need for web design, IBIS world finds that the industry will grow 5% yearly. Currently a 24-billion-dollar market, web design will keep adding another one billion per year of closed business over the next decade. By 2024, web design will be a 35 billion dollar industry.
Google’s preference for mobile-friendly design poured significant revenue into the pockets of web designers who needed to upgrade websites to render on smartphones. Who knows what the next big shift will be? Entranced by technology upgrades, website owners will always need upgrades as platforms and software continue to evolve. These trends only mean more revenues for web designers and developers.
The Entrepreneur’s Two Biggest Concerns: Recession & Responsibility
Many talented employees feel intimidated about going out on their own because the future can seem so uncertain. In 2014, just one in seven web developers was self-employed. Recessions do emerge about every seven years, and they can cut back on business. An economic downturn affects both employees and the self-employed, however. Surprisingly, about half of freelancers report they aren’t impacted by recessions. Further, recessions cause employee layoffs, and in those cases, all income is cut overnight. Finally, since the downturn of 2008, the government has put controls into place to make sure instability never gets to those levels again.
Recessions tend to be beyond the entrepreneur’s control. What about the aspects of entrepreneurship that are within one’s control. These can be just as intimidating.
Budding entrepreneurs handle not only all the creative aspects of the new job, but they are
• the accounting department (handling all estimates, invoices and collections),
• the marketing department (getting new clients),
• the IT department (paying for all computer repair, paper, ink, etc.)
• and administration (handling all calls.)
Each solopreneur must set up an accounting system, IT solutions, supplies and merchant accounts to accept client’s credit cards. As mentioned above, if wearing 17 different hats feels fun rather than overwhelming, you’re cut from entrepreneurial cloth. Whichever career path the web designer chooses, he or she will have well-paying work for life!
‘Tis the season when throngs of holiday shoppers inevitably create increased traffic to your retail or internet-based business. Did you realize that 40% of U.S. consumers plan to spend more even more on their holiday shopping in 2015 than they did last year? It would be a waste NOT to grab those customers’ contact information, so that in the future those same customers can continually be reminded of your products or service. How can you acquire your customers’ coveted contact information without seeming pushy? It’s easy, if you follow these five simple
1. Have a raffle contest
Is there a particularly popular item that your customers are craving? Offer it up as a raffle prize! You can also offer up gift cards or perhaps “50% off!” offers as potential prizes. Have entry forms available for customers to fill out, and then ask for their email and/or home address. You can also hand the entry forms to your customers after they make a purchase. (Be sure to include some text on the form indicating that the customer, by filling it out, is giving your store permission to contact him or her in the future.)
2. Provide email-only coupon deals
Consider placing sign-up sheets in various spots within your retail shop for customers to fill out in order to receive online-only emailed coupons. You can even consider providing a monthly e-newsletter if time permits, in which your customers will be guaranteed exclusive savings if they sign up. This is also a great opportunity for you to tout those new products, and build up momentum for future sales.
3. Have a holiday-themed coloring contest for children
Parents are overjoyed to include their offspring into the joy of the season. This is why you should have a holiday-themed coloring contest where children can color in a picture of, perhaps, a snowman holding your product, or even a Santa figure touting your service. In the event that a particular child should win the coloring contest, parents will be required to fill out their contact information on the lower corner of the coloring sheet, including their email address and phone number. Voila! You now have your customers’ contact information.
4. Encourage your customers to post their holiday photos with your product.
Did you know it is predicted that by 2016, 25% of all retail ecommerce sales in the U.S. will take place through a mobile devices? Take advantage of those cell phone-savvy customers by encouraging them to post their selfies with your product onto your social media locations (i.e., Facebook/Instagram/company website). You can even provide a fun holiday-themed store backdrop for these customers pose in front of. If it’s an online business, ask your customers to post a photo of them holding your product while wearing an “ugly Christmas sweater,” for example. You can then get their coveted cell phone numbers or email addresses, and send them special deals in the future.
5. Just ASK for your customer’s contact information when completing a sale.
Be vocal and ask your customers for their contact information when you’re completing their sale, so that they can receive special discounts or freebies. You don’t want to be too pushy, though, if they refuse. Also, once you get their contact information, don’t go overboard with the email offers. The a monthly or quarterly email deal should suffice. If you overdo those emails, your customers will simply delete all future emails from your business. So exercise good judgment when it comes to making follow-up calls and/or emails.
First Financial Will Help Your Business Attract New Customers this Holiday Season
Take advantage of the holiday crowds, and parlay those customers into future shoppers that will continue to be excited about your products or services. As long as you get their contact information, your business can continue to remind these customers about the wonderful merchandise you carry. First Financial can help your business grow. We are the nation’s leading provider of merchant accounts, particularly for the high-risk borrowers. Apply for a small business merchant advance here. It only takes a few minutes. You can also follow First Financial on Facebook for even more tips on how to successfully
Mobile Payments Security
Where does mobile credit card processing security come in to play? The main concern is that consumers’ information cannot be breached during any mobile transaction. Processors are concerned that processing transmissions might be targeted for intercepted, making private financial information available to thieves and hackers. Some consumer are concerned that virtual wallets might leave consumers open to fraud if their phones are lost or stolen.
For now, it’s likely that criminals are more concerned with obtaining batches of credit card numbers rather than single numbers. The technologies are moving so fast that it may be some time before hackers can quickly break into mobile card transactions. There is sure to be a long learning curve for both merchants using mobile card readers and consumers using virtual wallets when they become available worldwide.
Safety concerns go hand in hand with all technological development we see today. Recently Square released a new version of its mobile card reader that uses encryption to safeguard transactions details. The Intuit Go Payment card reader uses secure socket layer (SSL) encryption. This type of encryption is practically impenetrable, some experts say. There’s security for merchants because card information is not stored in their phones and security for consumers because they can see the swipe happen in front of them..
Virtual wallet security, processors will allow you to load credit, debit and loyalty cards onto your phone and then encrypt that information. A PIN will be required for payment, and the mobile phone will need to be held by the user and waved near a reader. This combination of encryption, a PIN number and the phone never leaving the consumer’s hands should add up to a full security system.
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Credit Card Processing Accept all major credit cards with guaranteed low processing fees. Credit card processing bills tend to be filled with cryptic codes and indecipherable information. Our credit card processing services allows a merchant to accept credit cards: over the internet thru their website, point of sale, over the telephone, and thru the internet if the merchant does not have the customer present at the time of the sale. Credit card processing is available for all types of business based in the US. Credit card processing also helps you within your business because it will enable you to take your business online. Credit card processing services are one of the simplest tools out there when you’re looking for opportunities to grow your business. Credit card processing is a must in any business, as today most people prefer to use their plastic over carrying cash. Credit card processing has never been faster or safer with contactless payments. credit card processing equipment With our free credit card machines you can set up a merchant account and begin to accept credit cards today.
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