First Financial  
 

First Financial High Risk Merchant Accounts

How to Find High Risk Merchant Services for Ecommerce Stores

20 years ago, it was amazing to have a book come right to your door from a little online store called Amazon.

Today, what’s even more amazing is that you can run your own little online store and send your own crafts and other products to your customers’ doors. Online services like Shopify and Miva have made it easy to open stores, bringing in side-hustle level money or even creating full-time gigs.

Collecting money is a critical aspect in online business success. Luckily, the ecommerce platforms make it easy to connect with merchant processors to make accepting credit, debit, PayPal and more payments simple. You will need both a merchant service provider and a payment gateway. It may be a few steps, but accepting a wide variety of payments only takes filling in fields online. You the ecommerce platform about the merchant service and payment gateway you want and follow the instructions to connect both to your bank account and website.

The good news is that technology has progressed to the point where vendors can have a store without a website. Google Shopping, Facebook Stores and Instagram shops sidestep the need for a website. Merchants simply list their inventory on their ecommerce platform and feed it out through a line of code.

Even better, most ecommerce platforms accommodate any merchant service provider you choose. To pick the right one, consider your business’s potential expansion and make sure your plan will accommodate that growth. Also, ask the merchant account service what specific features they offer for ecommerce shops.

Test All Software and Hardware

Quality software and hardware require a trial run before unleashing your business upon a market. It also gives you a chance to check out the customer service that comes with your ecommerce platform and your merchant account. Run through some experimental purchases. Get this done because when a glitch occurs in real-time with a real customer, you want to be able to get it taken care of quickly and with little thought or research. You risk not only alienating customers but ending up with chargebacks and returns.

Understand Fees Involved

Merchant account service charge a percentage for all transactions plus a flat rate for each transaction and a fee for each month. If the merchant service is asking for application, setup, programming, annual or termination fees, be wary. These fees are often considered unethical, and the competent providers do not require them.

Depending on the type of ecommerce business you run, you may be better off paying more up front but allows you to have a greater number of transactions each month. You have to look at your business and crunch the numbers to see what works best for you.

Finally, look in the fine print for “transaction volume caps,” or other charges. These can eat into your profits. Set daily or monthly transaction caps could prompt your provider to shut your account down. That’s the last thing you want if a surge in sales arises during a promotional or holiday offer.

Merchant Services Help You Increase Your Sales – Call 1 (800) 950-0212

Get Started

4 Ways to Reduce Your Merchant Credit Card Processing Fees

Credit card processing fees just come with the territory. That customers spend 20 t0 50 percent more when using credit cards should reassure you that accepting them feeds your profits. Use these tips to keep even more of your profits when you reduce your merchant credit card processing fees.

Find the Processor that Wants You

Just as lenders can specialize in certain types of borrowers, processors like to stock their portfolios with merchants that meet carefully selected criteria. They marshal the software and hardware that caters to different transaction amounts and volumes. They may also design their offers by a merchant’s average ticket price (ATP) or lifetime value (LTV). That’s why you should evaluate several merchant processors to see which wants to work hardest for your business.

This said, make sure that processors offering low rates also provide sufficient services and aren’t hiding fees. When you find a possible processor, check its Better Business Bureau rating. Create a spreadsheet and get answers to the following questions:

· What is the total interest rate when including all fees?

· What are the application, cancellation, statement and service fees? Can these be waived?

· Do you require contracts? What are the terms?

· How can I get a lower fee per transaction?

Those not willing to work with you do not deserve your business. Review the answers other merchant account services. Always read the fine print.

Hardware Considerations

Leasing credit card terminal means you’ll end up paying up to 20 times the machine’s cost. Typically, leases run for three to five years. While the terminals cost $200 to $400 up front, leasing can run from $40 to $70 each month. Keep in mind that you can also consider mobile credit card readers that plug into smartphones. These include Paypal Here, SparkPay, Intuit GoPayment and more.

There are also a handful of new mobile credit card readers merchants can consider. These inexpensive devices plug into a smartphone or tablet and allow credit cards to be accepted from anywhere. Examples include Square, Etsy, Intuit GoPayment, Paypal Here, Spark Pay and Amazon Local Register. Evaluate them to determine which fit your sales type and volume.

Remember to Swipe Rather than Entering Manually

When the merchant enters the cardholder’s information manually, they’ll pay more in fees per transaction than if swiping the card. Accounting software Intuit tells us that this is because processors know that manually entered transactions can be more easily hacked by thieves. A credit card’s magnetic strip or EMV chip has the most state-of-the-art security features. When a merchant enters numbers manually, those security features are not engaged. With risk of fraud high with manual entry, processors balance their risk by charging more. If you have to retrain cashiers, do it.

Use Minimum Sales Amounts to Maximize Profits

Convenience stores and restaurants have credit card use minimums for good reason. Small transactions with thin margins can make the sale a money loser. Some merchants worry that a minimum could cut sales. If customers push back on this policy, explaining the costs involved usually helps them understand.

All it takes is putting up a note that says you accept credit cards, but require a minimum sale of $10 or $20. If a customer doesn’t understand, simply explain that the cost of processing plastic can be burdensome.

Today, all businesses must accept credit and debit cards. With all of the additional payment methods requiring a processor, no business can go without a merchant account. The fees involved should not scare you away from providing your customers a wide variety of ways to pay.

Merchant Services Help You Increase Your Sales – Call 1 (800) 950-0212

Get Started

How Will You Make Your Vape Shop Unique?

high end vape shop owner

Will your shop be swanky or gritty?

 E-cigarettes and vape pens are spreading to every corner of the world.

High demand has spawned the emergence of over 200 electronic cigarette brands in just 10 years since the industry began. Today, 12% of middle school and high school students in every state vape or use e-cigs at least once every month.

Are you planning on opening a vape shop? Consider carefully what kind of clientele you want to draw. Over the past 5 years, the vape and e-cig shops cropping up have been as varied as grungy biker/hipster joints to sophisticated, urban lounges.

Use these ideas to put your own imprint on your new vape shop.

  1. The Urban Salon

Ron and Deana Marshall of Bozeman, Montana decided to open a vape shop in the middle of a college town with a population of approximately 65,000. Young adults usually buy e-cigs online, perhaps afraid to be seen in public areas. However, Ron and Deana wished to leverage the added value of personal service. They had a young designer help them choose colors arrange comfortable couches and chairs into cozy enclaves. Given the social nature of the age group, it wasn’t long before students were taking study breaks in the Marshall’s off-beat abode. While there, the Marshall’s offered to let the students sample various flavors and pens. They hope one day choosing these devices and the liquid smoke that goes in them will be as personal and revealing as choosing a car.

  1. The Joy of Eating & Smoking

Any smoker will tell you of the ideal relaxation experienced in smoking after a delicious meal. Texan Kyle Harris decided to go with this already established practice when he opened The Ramble Creek Vape Company and Grill, which offers unique burgers and other comfort food along with the e-liquids they sell.

What began as just offering the e-liquids quickly expanded to actually pairing the dishes with the smoke flavors. Just as a sommelier pairs a vintage cabernet with the right cheese and beef, Harris began suggesting several after-dinner choices that complement the meal. The idea took off and Harris, like the Marshalls, opened up a new store with the same concept in another Texas town.

vape shop with motorcycle

  1. The Niche Appeal

Andrew Poirier felt he was stagnating in his job pouring concrete, but assumed he could never make the same money anywhere else. Further, since it was his father’s company, he hated to admit he wasn’t happy.

On a trip to Arizona, a friend introduced him to vaping. Inspired, he began selling vape pens and e-cigarettes from his car to construction and concrete workers.

Poirier explains, “I was pouring concrete and climbing girders to get vaping products to the steel workers many stories overhead. It was almost comical.” With years’ experience in the industry, his credibility in his target audience was solid. He knew his way around a site and could talk to the managers easily.

As he built his contacts, he began considering opening an actual shop. He rented a space close to where he knew many construction workers lived, and his grand opening was well attended. He continued to appeal to construction workers by putting on events he knew they would enjoy and creating frequent user programs and even competitions that made interacting with his store familiar and fun.

Today, Poirer enjoys a six-figure MONTHLY income. With his own capital, he is considering creating his own e-liquid flavors.

Clearly, involvement in another field doesn’t preclude anyone from opening a vape shop. In fact, your former career can act as a springboard into your life as an e-cig entrepreneur!

Our blog post “E-Cigarette Trends to Expect After FDA’s Recent Ruling” covers how even with something of a backlash against e-cigarettes, the trend is rising. The Research Foundation predicts vaping could eliminate traditional cigarettes all together over the next 20 years. In India today, 10% of smokers have already switched to vaping. Doctors there predict that the smoke-related illnesses and diseases will decrease significantly over the next 5 years.

Use this article to come up with your own fresh version of a vape and e-cigarette shop. Implementing guerilla marketing strategies always give you an edge among competitors.

Before you start, have a clear idea of a well-defined target audiences, as well as their needs, motivations and pain points. Since vapers tend to buy regularly, accepting credit cards is critical. Not only does using this payment method ensure consistent payment, it makes re-ordering convenient for your customers. First Financial specializes in providing the best merchant services for vape shop owners and others in high-risk industries. Apply today!

Successful Marketing Tactics for the Web Design Company

web design presentation

Web designers with a niche can command higher fees. 

 While the growing demand for web design is something to celebrate, it also brings new designers to the market, making competition fierce. The freelance web designer needs to be an able marketer, coder and creative artist to earn a living.

Conquer the marketing aspect of running your own web design company by reading these tried-and-true tactics. 

  1. Get a Niche

Today, the business website is critical not only to bring in new customers, but to establish credibility.

Capturing the true size of the market only starts with every business having a mobile-friendly website. Anymore, businesses are putting up separate websites for events they put on, books they write and communities they establish. Further, every entrepreneur starts one business only to spin off two or three others. As we discussed in our post, Web Design Outlook for 2016 and Beyond, demand for the average American job will increase by 7% until the year 2024, but the American economy will call for 27% more web developers and designers.

Long story short: there’s enough business to go around. Designers with niches (restaurants, finance, healthcare, retail, etc.) can begin to build deep expertise. They learn characteristics not only of their clients, but their client’s target audiences and referral partners. Further, they learn the legal limitations and opportunities for everything they can say on the website. When a web designer can convince a prospect they learned from the successes and failures of past attempts, they gain credibility . . . and more money. Most businesses would prefer to pay a little more to get the job done right the first time.

 

  1. Network in the Niche

Everybody knows how to network through their Chambers of Commerce where they meet people in all industries. Finding niche networks helps the web designer hear all of the participants’ pain points, complaints, opportunities and successes. This information eventually becomes very valuable, as the informed web designer can explain the prospect’s issues before he or she even has a chance. Networking events also gives you opportunity to meet new talented people, create connections with them and eventually find potential customers.

Putting on a presentation or attending a meet-up in your niche also gives you the opportunity to connect on a personal, face-to-face basis. Even volunteering your skills for an organization showcases your talents to your selected niche.

web designer with client

 

  1. Set up a Good Looking Portfolio

This is the best way to show off all your skills and experience on web designing. This lures customers and make them interested in your capabilities. You can attached this to your own website or any owned social media accounts.

You can go general in your portfolio. Do not just limit your portfolio to skills and experience related to web designing. You can go general and make people see your other talents. They might serve as an additional asset so keep your portfolio versatile.

  1. Make Valuable Partnerships

You can collaborate with field related businesses like web hosting companies or web developers. In this way, you are actually operationally putting your skills to the test. You can also offer more to your clients with the additional features and services from your partner companies, an advantage in keeping up over other competing web designers.

  1. Making it Personal

If you want to make your customers happy, you need to make them feel that you genuinely care for them and can provide them quality service and output with personal intentions even after you are done making your work and have been already paid. There are customers that need to be wooed and need to be given nice gestures, compliments to win them. Gifts and like chocolates and cupcakes, as well as holiday greetings or anything that reflect you as devoted and friendly can win them over. This also includes your way of advertising your service. Try to be a bit provoking and trendy that can catch someone’s attention.

 

These are the 5 most helpful tips in marketing planning for web designers like you to be successful in the industry. Remember that you have to be versatile to new strategies and techniques so that you keep up with the new trends and demands. Attract customers, make them happy, and you will be successful. When you go to collect credit card payments, remember to apply at A+ Rated First Financial, where high-risk businesses like web designers get the best merchant accounts.

 

3 Profitable Firearm and Ammunitions Businesses to Start in 2017

gun shop owner with guns and ammo

Some gun shop owners make six figures each year! 

 Despite potential legislation limiting gun availability, America’s gun enthusiasts will never let legislators overturn the Second Amendment.

In fact, in 2013 American companies alone produced 11 million guns and sold all but 440,000 right here in the 50 states. Americans and U.S. companies imported an additional 5.5 million.[1]

Gun ownership’s bright strand in the fabric of American identity promises a stable future for firearms and ammunitions companies.

The following are the three most related businesses you can actually start as being in the firearms and ammunitions industry:

  1. Firearm Training Instructor

Start Up Costs:            $2,000 – $5,000

Typical Salary:                         $50, 000

 

Gun lovers with excellent shooting skills, patience and an affinity for social interaction can consider training others on the proper use of guns. The numbers of gun owners are only growing and these new clients need someone to help guide them in their new hobby. With many Americans now taking self-defense with firearms classes, demands for firearm training instructors have tripled in just the last few years. What a good way to start being paid for something you love!

Those interested in becoming firearm instructors need to explore state regulations. Having a Department of Justice certification will go far in credibility for your career. Some states only require a reasonable apprenticeship and passing of the Firearms Safety Test.

Once licensed, market yourself and your services is by networking at shooting ranges and gun clubs and seminars. You should have a full roster of clients in no time.

  1. Gunsmithing

 Start Up Costs: $1,000

Typical Salary:  $60,000  (full-time)

Gun hobbyists who like to work with their hands and would enjoy exposure to many styles of firearms can put out a shingle as a gunsmith. Many take gunsmithing up as a “side hustle,” a way to supplement a regular income.

Anyone close to the gun community knows that people treat their weapons gingerly and almost with beloved-pet-level care. In other words, gun owners spend on their guns!

While a hobbyist can begin charging at any time, having some training establishes credibility. Still, getting a credential from the American Gunsmithing Institute will add to your skills. Similarly, the Modern Gun School in Wilmington, Delaware has trained thousands of gunsmiths already. Still, many schools exist around the country, many of which have courses you can take online.

As you start your business, keep in mind that many gunsmiths fail because they don’t charge enough to cover expenses. Tally up your operating costs before beginning, and create prices that ensure a profit.

Also, just like other business, you need to market your service. Having a table at a gun show, networking at firearms conferences and getting to know your local gun clubs and shooting ranges all help you get your name into the community. Stimulate word-of-mouth marketing by asking your clients for testimonials, preferably posted on Google or Yelp.

  1. Gun Shop Owner

Start-Up Costs: $10, 000 – $50, 000

Typical Income: $10,000 to $1,000,000

If you have the money and some business experience or savvy, opening a gun shop is the best way on getting paid for working in the firearms and ammunition industry. Starting a gun shop can costly and time consuming, however. Your first year show a loss of income rather than a profit. It doesn’t start with finding your location. There are many arrangements to make before ordering your first case of shells.

Get ready to:

  • Incorporate your business: Gun shop owners must be incorporated. Get guidance from your local Senior Corps of Retired Executives (SCORE) or your City
  • Get a license and permit: Apply and get a Federal Firearms Licensee license from the Bureau of Alcohol, Tobacco and Firearms (ATF) before starting your shop. Brace yourself: this can be a long process.
  • Locate your shop: After confirming that you’re clear to open and run a gun shop, you can find a location. Bear in mind that federal agents will inspect the location before giving you the federal firearms license.

firearms instructor demonstrating skills at firing range

Firearms trainers can earn $50,000 per year. 

Americans cling fiercely to their guns. With the surge of terrorism both domestic and international, most want effective ways to protect their families. The firearm and ammunition industry will continue to grow over the coming decade. Your full-time or side gun business can be both enjoyable and profitable!  When you go to accept credit cards, don’t forget that First Financial is the national leader in providing merchant accounts for businesses in high-risk industries like firearms and ammunition.

[1] https://www.wired.com/2016/10/americas-got-gun-addiction-numbers-prove/

 


First Financial

First Financial ® Corporate Headquarters 2850 Womble Road Suite 100-604 San Diego, CA 92106

Client Service Center: Main: 1-800-315-7791 Fax: 1-800-215-0217 (Monday–Friday 5:00am–6:00pm Pacific or 8:00am–9:00pm Eastern)

Merchant Services / High Risk Merchant Accounts: 1-800-950-0212 Fax: 1-800-215-0217

 

First Financial® is a Federally Registered Trademark

©1994-2019 First Financial®, All Rights Reserved. All other products and company names are trademarks of their respective companies.