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Multi-Level Marketing Enjoying Upswing

graphic of multilevel marketing account

blank Next time anyone hints that multi-level marketing is a “fringe” business, let them know that in 2015 it brought in $40 billion, a level on par with the pet and cosmetics industries.

Recently, a Forbes article even positioned multi-level marketing as a solution to America’s current retirement savings crisis. After conducting his own research on the multi-level marketing industry, the once-skeptical Forbes author and self-proclaimed retirement activist Robert Laura states, “I no longer perceive these types of opportunities as money-making pyramid schemes. Instead, I now see it as a way to enhance many of the personal aspects of retirement.”

Laura isn’t alone. Some of the nation’s strictest number crunchers concur.

IBIS World, the renowned resource for industry trends, reported that direct selling companies (aka the multi-level marketing industry) has shown annual growth each year over the past five. IBIS World predicts that, “the industry is expected to continue to grow, driven by improved consumer confidence.”

The Direct Selling Association Growth & Outlook Survey also forecasts a robust future for multi-level marketing. Not only has the industry grown every year since 2009, the 5.5% increase in revenues from 2013 to 2014 entices anyone looking to make a living selling unique products through community connections.

Springboard Your MLM Business on 2016 Trends

As much as industry pundits’ perspectives support multilevel marketing’s potential, staying current on the prevailing trends in the industry maximizes sales. Consider:

• Tie-ins Boost Sales: Tailor your product to your clientele, regionally. Tie in your product with a popular local festival, or any other popular seasonal event. Whether it’s a tie-in to a new Star Wars movie, or maybe a “back-to-school” sale bonanza, incorporating a fun theme keeps customers upbeat, and certain you’re looking out for them.

• Technology/Mobile Boosts Sales. Hit up your home base for any and every mobile solution they have. Leverage their sales and marketing apps, presentations and the screens that help you sign-up new recruits and customers via smartphones. Make sure ease of online payment is evident on these apps.

• Social Media and Email Keep You Connected. The Facebook group you create gets your messages to your team on a platform they most likely check daily anyway. Email (no more than weekly!) to both team members and customers keeps your business top of mind.

• Videos Familiarize. Don’t forget to post videos of yourself using new products, and then feel free to email/post on Facebook and YouTube. When your potential customers can see the product in action, they get more excited about experiencing it firsthand.

multilevel pyramid of people
A+ Rated First Financial Offers High Risk Merchant Accounts for Multi-Level Marketing Companies

Multi-level marketing revenue has gained ground since the economic downturn. Many Americans who lost their jobs in the wake of the recession established direct selling businesses as a means of income due to the relatively low start-up costs. As we approach 2020, the industry is expected to continue to grow, driven by improved consumer confidence, improving employment figures and disposable income. To get the multi-level marketing merchant account customers trust and appreciate, apply today!

Student Loan Consolidation Services Industry Outlook for 2016

Students learning about loan consolidation business

blank If you are in the business of providing student loan consolidation services, you may be concerned about the negative news coverage. Recent findings tell us concern over reliability is nonsense. In 2015, the Consumer Financial Protection Bureau declared the student lending crisis overblown.

The truth remains that banks consider student loan consolidations less risky than school-issued loans. Original loans go to students in the midst of their studies. Some haven’t even declared a major yet. Consolidation loans, on the other hand, require that the student has graduated, is employed, and has a track record of repayments on outstanding consumer debts. These three criteria reflect an individual in a far less risky situation.

Another benefit of student loan consolidations over government loans is that the enrollment application process is easier to navigate and less complex than enrolling for a Federal student loan.

Industry growth

The whole student loan consolidation service industry has grown. In the United States, the outstanding student loan debt currently stands at more than $1 trillion dollars. The Consumer Financial Protection Bureau’s did an analysis that indicated 1.58 million student borrowers were enrolled in a repayment plan that was income-driven.

Changing Trends

The student loan consolidation industry is starting to change. The latest trend indicates that rather than focusing solely on a student’s FICO score, loan consolidators are looking more towards a student’s earning potential based on the college diploma earned. Even with a low FICO score, a student can still be considered creditworthy with a degree in a high-salary subject (engineering, e.g.).
Another trend bodes well for the industry. Graduates are still able to refinance a federal student loan through a private consolidation service without losing the protections from a federal student loan.

Federal Student Loans Are Not Necessarily Secure

Once you convince your clients that private student debt consolidation works as well for recent graduates as public version, success in the student debt consolidation industry follows.

Explain to clients that the government itself in in currently debt by more than 19 trillion dollars. If a student gets a federal loan, it is basically backed by that national debt. Federal funding for a student’s education runs the risk of becoming null and void. A private firm student loan, however, is backed by private lenders, and potentially more reliable.

silhouetted students against city backdrop

The Merchant Account Connects the New Grad and the Loan Provider

You may have already learned that your student loan consolidation business falls into the high risk category. Don’t panic about obtaining a merchant account. First Financial specializes in high risk industries and will make sure you can process the payments coming in. Read about our student loan services merchant accounts here!

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